Apple (AAPL) Creates Customer Support Page on Twitter –

8 months ago Comments Off on Apple (AAPL) Creates Customer Support Page on Twitter –

NEW YORK (TheStreet) — Apple (AAPLGet Report)  created a new Twitter (TWTR) account for customer support, which expands the iPhone maker’s social media presence.

The account spurred instant questions and complaints from users about their different Apple devices, Reuters reports.

The Cupertino, CA-based company said it will “provide tips, tricks and helpful information when you need it most, and if you have a question, well – we’re here to help with that too,” in its bio, under the handle @AppleSupport.

So far, Apple’s social media presence has been minimal. The company does not have its own corporate Twitter account.

Last year, it created a support account called @AppleMusicHelp to assist users with downloading music and making playlists, Reuters noted. That account has over 18,000 followers.

Twitter CEO Jack Dorsey tweeted:

A HUGE welcome to @AppleSupport! Now using Twitter to provide customer support through tweets and DMs!

— Jack (@jack)
March 3, 2016

As of late this afternoon, the new Twitter account had more than 72,000 followers.

(Apple is held in Jim Cramer’s charitable trust Action Alerts PLUS. See all of his holding with a freetrial.)

Shares of Apple are higher by 0.78% to $101.54 on Thursday afternoon and shares of Twitter are gaining 3.83% to $19.26.

Separately, TheStreet Ratings Team has a “Buy” rating with a score of B on the stock.

This is driven by a few notable strengths, which should have a greater impact than any weaknesses, and should give investors a better performance opportunity than most stocks covered. 

The company’s strengths can be seen in multiple areas, such as its revenue growth, notable return on equity, expanding profit margins, increase in net income and growth in earnings per share.

The team believes its strengths outweigh the fact that the company shows weak operating cash flow.

Recently, TheStreet Ratings objectively rated this stock according to its “risk-adjusted” total return prospect over a 12-month investment horizon. Not based on the news in any given day, the rating may differ from Jim Cramer’s view or that of this articles’s author.

You can view the full analysis from the report here: AAPL

Apple (AAPL) Creates Customer Support Page on Twitter –