New Apple Store Makeover: Looks Aren’t Everything – Huffington Post

8 months ago Comments Off on New Apple Store Makeover: Looks Aren’t Everything – Huffington Post

Paying Angela Ahrendts $73 million to leave Burberry and run the Apple stores does not impress customers that get nickel and dimed when they paid a lot for Apple Care but had their product break just after the warranty expires. Being an owner of 9 Macs, two iPhones, two iPods, and two iPads apparently does not qualify you as a good customer that deserves a break, but being on Angela’s celebrity list will get you a $17,000 Apple Watch for free. How well has that strategy worked for Apple? Many in the know say the product, the first collaboration of Tim Cook and Ms. Ahrents in the post Steve Jobs era, is a bona fide failure. Maybe those that got the watch for free can sell it some day for its historical value.

New Apple Store Makeover: Looks Aren’t Everything – Huffington Post